Redefine customer relationships with CRM
Empower every employee to boost sales, satisfaction, and service with
automated CRM that's easy to use, customize, and maintain
Your customers and you share the same goal: You want your business to deliver
value by satisfying critical needs efficiently. Customer relationship management
(CRM) tools from Microsoft Dynamics enable your company to be that kind of
business. Use familiar software solutions to help empower your employees to
function at optimal productivity levels, to deliver high-quality services and
responsive communications, and to obtain better results from your sales and
service business. Microsoft Dynamics business software offers a wide spectrum of
feature-rich, affordable CRM solutions to help you meet your specific needs.
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 Transform your business for consistent results
Act on opportunities, and keep customers satisfied
Microsoft Dynamics products and services for CRM
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Transform your business for consistent results
Microsoft Dynamics solutions can help extend the skills, processes, and tools
you already own and use, and enable you to derive more value from existing
investments. You can automate many routine and frequently occurring tasks, help
reduce rekeying data and other busywork, and concentrate on making a difference
for the business. Work the way you prefer to run your business - but with
measurably increased results and tangible improvements across your processes and
key relationships.
- The CRM solutions and capabilities within Microsoft Dynamics connect
closely to other Microsoft technologies that you may already use. This brings
together data, helping your sales people to answer customer questions without
making the customer wait. Marketing planners can review the true results of
marketing campaigns, from customer inquiries to sales and services delivered.
Managers can use business data to assess the value of customer relationships
for your organization and make them more productive.
- When your employees use the CRM functionalities of Microsoft Dynamics,
they can work within familiar software environment, using tools they’re
comfortable with. This helps reduce distractions of having to learn and work
with disparate software tools. In the design process, Microsoft conducts
extensive research with many thousands of customers. So the technology can do
what people want it to do, in the way they want to see it. For example, you
can access customer and business information and manage customer
communications through your e-mail program. Or you can analyze data and create
reports in your spreadsheet application.
Illustration: Access customer information and manage customer communications
through your e-mail program.
- Your customers, as well as your employees, will appreciate that Microsoft
solutions for CRM help make it possible to keep processes consistent and fast
moving, and accountability high. Standardize customer relationship management
along with communications, and satisfy expectations consistently. Make it
easy, not just to find information, but to do something with it no matter what
your role is - service associate or business executive.
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Act on opportunities, and keep customers satisfied
Your sales, marketing, and service employees understand that they are tasked
with realizing your ambitions. Every time they plan a marketing activity, engage
with a customer, close a sale, or contact a prospect, they can either accomplish
or miss the business goals. Microsoft solutions for CRM, such as Microsoft
Dynamics CRM 3.0, help you enable your employees to be productive and successful
- consistently and predictably.
- Sales people are always under pressure to make numbers and produce
results. With Microsoft CRM and field-service solutions, you can provide your
sales team with the intelligence they need to deliver. They can identify more
potential opportunities, understand better what course of action to take, and
convert more leads into satisfied customers. Streamlined communications and
well-documented, consistent sales processes help keep everybody moving.
Illustration: Data from Microsoft Dynamics solutions being accessed from
other applications to identify opportunities
- You need your marketing group to proceed strategically as it uncovers and
capitalizes on new opportunities. Microsoft Dynamics solutions can help give
your marketing team the streamlined, automated tools to: Target the most
promising market segments, bring your products and services to your audiences,
convert possible leads into customers, and measure the results of all
activities to drive even better results.
- Every time any of your customer-facing employees interacts with a customer
or delivers a service, your business has an opportunity to strengthen customer
loyalty, initiate up-sells and cross-sells, and build brand value. Microsoft
Dynamics can help your services become profitable with effective
communications, fast issue resolution, and efficient scheduling and
dispatching of service delivery resources.
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